欢迎宋富源先生加入InsightWorks极速洞察,任职执行副总裁,商业策略
Edwin Song joins InsightWorks as Executive VP, Business Strategy

2018-01-18

 

1月18日,InsightWorks极速洞察正式宣布任命宋富源先生(Edwin Song)为执行副总裁,主要负责公司的市场策划与产品开发。

 

Edwin在市场研究领域拥有20多年的丰富履历,事业的初期,Edwin曾先后在尼尔森负责客户开发和艾德惠研担任总经理管理上海业务,之后分别在思纬/益普索大中华区统管产品管理和帮助明路设立和开发中国区业务。

 

Edwin具备专业的研究能力、敏锐的消费者洞察力和强大的商业策略能力,对从事的工作总是充满热情和动力。作为朋友、同事、合作伙伴,Edwin的业务能力受到客户和公司的一致好评,他曾在就职的艾德惠研、可口可乐公司、尼尔森等公司获得多个团队及个人奖项。

 

极速洞察表示非常荣幸地邀请Edwin加入团队。 相信在他的带领下公司会建立更加完善、有效的产品策略和商业布局,团队陆续会招纳更多人才的加入。

 

另外极速洞察CEO左云鹏先生表示作为京东云矩阵·大数据合作伙伴,极速洞察借助于百分点母公司成熟的大数据技术资源和丰富的营销应用经验,即将推出一系列基于大小数据结合的的洞察产品,解决客户在产品上市前后各阶段的消费者洞察需求,届时必将掀起新一轮的市场洞察行业变革!

 

InsightWorks officially announced the appointment of Edwin Song as Executive VP, Business Strategy on January 18th. He will be in charge of the company’s marketing planning and product development.

 

Edwin has an amazing 20+ years career in the China market research business. In his early career, he was responsible for client development in Nielsen and managing the Shanghai business as Managing Director in Added Value. Subsequently, Edwin also took on leadership roles on product capabilities and business start-up in Synovate, Ipsos and MetrixLab.

 

Missionary at heart and visionary in mind, Edwin has infinite passions in shaping market research. His enthusiasm and passion is anchored with uncompromising professionalism, making clients and colleagues naturally drawn to him and his endeavors. Edwin has won multiple awards including both team and individual award during his service in Coca-Cola, Oracle Added Value, ACNielsen, etc.

 

InsightWorks is honored to have Edwin to join our team. Under his leadership, we believe that the company will establish the right strategies in market and product development and in turn attract more talents for InsightWorks.

 

Above all, InsightWorks CEO Bill Zuo indicates that as an important partner of JD CloudMatrix, the company will launch a range of insight solutions based on big and small data integration to satisfy client’s various insight needs in market and product life cycle. By taking advantage of Baifendian’s established Big Data technologies and rich marketing application experience, Insightworks is set to lead the next revolution of insight generation!